Media Training
There's no other position so open to opportunity or threat as the press spokesperson. An interview with a journalist is a superb opportunity to tell your story to a wide audience. But a small slip can have a significant impact on your reputation.
News is: bad annual results, industrial accidents, environmental incidents, conflict, and social abuse. And it's in all the media. To be a convincing and credible interviewee for a journalist looking for a scoop, it's best to be well prepared when talking to the press. That's why we give more than a hundred media training sessions every year to Boards of Directors, management, spokespeople and professionals who represent the public face - and voice - of the organisation.
Custom made
Our media training is always tailor made. We develop training sessions that dovetail with customer demand and address the real and present circumstances of the client. We train participants across various media (print, radio and TV). Participants undertake different interview styles - understanding their strengths and weaknesses.
Media Training:
- basic media training
- advanced
- professional spokespeople
- communication consultants
- crisis media training

